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What does 'UA' stands for?

Our sneakers are listed as UA. ‘UA’ stand for Authentic Unauthorized.

To increase the hype and prices of their sneakers major brands like Nike and Adidas only send limited quantities of sneakers to retail stores. The pairs of shoes left in the factory become an authentic unauthorized.

They are made in the same factory, by the same workers, and use the same materials as the authentic ones. It’s just that they haven’t been licensed or authorized by the shoe companies.

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